19 April, 2012
I ran a competition similar to this a few months back and didn’t get much of a response. I suspect this was due to the prize – a copy of Winter’s Shadow. If you’re reading this blog chances are you already owned the book so the incentive wasn’t there. This time round, I’m offering Winter’s Light – my sequel to Winter’s Shadow. It’s not available in bookshops yet so hopefully more of you will be inclined to enter. Here’s the cover:
The competition details are very simple. All I’m asking is for you to tweet, or post a picture on facebook or some other social networking site of you reading Winter’s Shadow. The more public the location of the shot the better. I’m trying to raise awareness for the series by planting the book cover in the public consciousness. Trains and buses are ideal. Yep, I’m all about covert marketing techniques these days! You don’t know it, but I’ve already seeded several subliminal references to Winter’s Light and Winter’s Shadow in this post. See if you can spot them.
Hey, if nothing else the competition might give you an opportunity to chat to that cute guy/gal sitting opposite you on public transport. Someone has to take the picture, right?
To inspire you, this is a shot I had my workmate take earlier.
Once you’ve posted the pic, do a screenshot and send a link to email@example.com. Or better yet post it on the Winter’s Light facebook page. I have three books to give away which I will of course sign and personalise. I’ll announce the winners next Friday (April 27th) so get snapping! Unfortunately, the comp is only open to Aussie residents (Sorry! International post rates are a killer). Bloggers, I’d love it if you could share the comp with your followers.
Thanks for taking part,